Marketing on a digital platform is known as Digital Marketing. Digital Marketing is a vast subject that has many small branches in it. Basically, whatever strategy you use to influence, reach and communicate to your customer through digital platforms that are empowered by internet is called digital

Internet penetration has increased dramatically over the years with billions of users logging into various e-commerce and other serviced based websites every day all the year round. Business companies have long realized that the internet is a highly effective way to advertise their products and serv